Hab Oy – Connecting Brands with Nordic Markets

Hab Oy is a Finnish family company founded in 2000, specializing in representing international brands in the Finnish market. Headquartered in Espoo, we act as a strategic bridge between global brands and Finland's leading retail chains.

Our core focus areas are tabletop, kitchenware and wellness. We combine market insight, strong customer relationships, and a deep understanding of Nordic consumer behavior to help brands grow and succeed.

Our clients include Finland's largest retail chains. We don't just deliver products – we deliver concepts, category expertise, and local market access.

Why Hab Oy?

• 20+ years of experience in brand representation and sales
• Established relationships with key decision-makers in Finnish retail
• Focused portfolio: kitchen & wellbeing
• Tailored go-to-market strategies for each brand
• Good contacts in all the nordic countries 

We make international brands feel local – and local retailers feel inspired.